So, I’m at a tech expo chatting it up with not one, but two savvy tech leaders who spill the beans on how they craft brand messaging: by using an AI script writer. Yep, they’re letting an AI content generator do the heavy lifting to make their brand pop, build trust, outshine the competition and woo their dream customers. On the surface of things, everything seems on point. But something is simmering below the glossy veneer.
One of these tech leaders confided in me that the reason behind his company’s reliance on an AI script writer is the lack of funds to invest in proper marketing and original content. The other expressed skepticism in the ability of an AI content writer to evoke emotion and hit the right notes with his audience’s aspirations. Then he furrowed his brow in suspicion, looking like he just smelled something fishy, and dropped the bombshell,
“The information is there. But how do you humanize it?”
I leaned in a tad closer and retorted,
“By hiring a professional writer. You know, a human?”
He surprised me with his immediate response—a hearty burst of laughter accompanied by a playful finger wag as he exclaimed, “Ah, you’re good!”
Embracing the future with an AI script writer as my partner
I want to make something abundantly clear. I’m not here to throw shade on AI’s mojo. Nope, not me – I’m all in. ALL IN. Before an AI script writer came into my life, I could only dream of having an editor to make good storytelling better. A trusted ally who’d make sure that my sentences weren’t starkly disjointed but that they seeped into one another in a coherent tone. A wingman who’d declutter my paragraphs when I’d get carried away with the grandiose of my own verbosity. A loyal sidekick who’d fine-tune my ideas and polish my prose to perfection. With the rise of an AI content generator, my dreams have become reality.
Our collective reliance on AI content writers is stirring the pot of ethical dilemmas regarding the authenticity of original content. At the same time it’s undeniable that the force unleashed by this technology won’t be reversed. According to MIT Technology Review, ChatGPT’s ability to rapidly create human-like text is clear evidence that the AI revolution has real potential.
Furthermore, the software behind the world’s most popular AI script writer has enticed Microsoft to invest $10 billion in OpenAI and ChatGPT in hopes of reviving its floundering Bing search engine according to Semafor. Similarly, Salesforce revealed last year that it will introduce a ChatGPT app in its popular Slack product, while also announcing a $250 million fund for investment in generative AI startups. These are hardly isolated cases among the industry giants. The list continues, from Coca-Cola to GM. Everyone seems to have a stake in an AI script generator.
There’s no doubt that its impact has been transformative. An AI script writer has improved my writing, and the writing of countless others, in ways that shatter expectation. Hell, it’s even improved the wording of this very sentence. Put differently, we’re not returning to the Stone Age that was 2022. But let’s go back to the topic of authenticity as it relates to the use of an AI script writer and good storytelling.
Quality demands planning, even with an AI content writer
As the AI script writer flips market research on its head, numerous eyebrow-raising questions are emerging about its implications on traditional metrics of success, according to Finance Magnates. In our new reality where an AI script writer and human efforts coexist side by side, the rules of engagement have changed, but quantity must never eclipse quality.
We can generate a deluge of content even with a free AI writing generator in matter of seconds but this calls for an emphasis on tailoring messages that are valuable and relevant to target audiences. What Finance Magnates is saying is this: We have to serve up messages that actually matter to our audience.
For this reason, I’m careful that I don’t lean too heavily on any AI script writer. I make a concerted effort so that even with the AI content generator’s assistance my writing style retains its own unmistakable edge. I don’t use it to conjure up good storytelling ideas but to enhance and refine them. As a professional blog writer each one of my sentences bears the hallmark of a skilled wordsmith. Yet, with an AI script generator in the mix, those same sentences gain an extra layer of polish, like they’ve been touched up by a seasoned editor.
It’s like applying makeup – you don’t morph into a totally different persona just because you’ve slapped on some lipstick and mascara. You use it to amplify your natural beauty, tailored to the occasion. Regular readers of my blog can attest to my signature sass that’s not easily replicated. Actually, just a peek at my blog posts reveals that it’s all original content.
Writing on my own terms beyond the AI script generator
Original content only
I rely on an AI script writer to help me with a variety of tasks. But let me first share where I intuitively or consciously abstain from employing AI assistance. I do not use any AI script generator to:
- Generate story ideas. As a blog writer who primarily writes for companies in the tech sector, it’s usually not my job to come up with narrative concepts. My clients have the inside scoop of their business, customers and competition which enables them to frame their message effectively to their prospects. While they provide the ideas and direction for their blogs, white papers and other promotional materials, my role is to articulate those ideas in a way that resonates with their target audience. No one wants to slog through a list of benefits without a human element. And my client’s prospects don’t have to – I inject enough flair to ensure readability.
- Brainstorm creative angles. This may come as a surprise, but it never once occurred to me to ask any AI script writer to help me generate something creative, including vivid descriptions. I’ve been using a free AI writing generator since January of 2023 and in all this time I used only one truly exceptional phrase that it generated. It was a real gem but I haven’t struck gold with another nugget of that caliber. A lot of my creative ideas just come to me after I’ve been thinking about them for a while. An idea could strike while I’m dining with friends, working out or when I’m strolling through the aisles at the grocery store. Companies won’t hire a professional blog writer for fancy words only – they seek their unique skill to connect tech solutions with the experience of humans who use those solutions. That’s why writers are writers and not accountants. At the end of the day, I’m a wordsmith by trade, not a ChatGPT cheerleader. I don’t play second fiddle to an AI script writer; it’s the other way around.
- Save time. I have trouble explaining to friends that my writing pace hasn’t changed since an AI script writer entered the picture. It’s contrary to what people expect from this tool. Ai is probably amazing at saving time for people who write in their role but don’t have to be creative. In my case, things are different because I do nothing but write for work. Words are my currency. Even in my emails I strive for perfection because every correspondence is an opportunity to showcase my writing skills. What an AI script generator has done is improve the quality of my writing. It has enabled me to tinker with different angles and experiment with language more effectively, resulting in writing that makes a stronger impact. Thanks to an AI content writer, I now have a larger arsenal of sentence structures at my disposal, which gives me a plethora of options to play with. But this expansion of choices is not translating to time saved. Only better quality.
- Use clichés because I don’t use clichés. I repeat, I do not use clichés. I’m a fan of an AI script writer, but that doesn’t mean I’m head over heels for everything it spits out. For one, it tends to churn out writing littered with dead metaphors that evoke no emotion. Even before I became a blog writer, I intuitively avoided using clichés, platitudes and acronyms. During my high school years, I was always ultra-sensitive to trendy phrases. I picked up on them like a radar. I could pinpoint with laser precision when various friend groups adopted them and when they fell out of favor. Every now and then, I did catch myself tossing an occasional buzzword. But it always triggered an internal eye roll. Now I react the same when I sniff traces of an AI script generator in marketing materials. Good storytelling is the first casualty.
The use of an AI content generator has become imperative
Here’s a list of tasks for which I summon the help of my free AI writing generator. Mainly it’s to:
- Refine the tone and style of my clients’ brand communications. As a freelance blog writer, I bounce between different companies all the time. Although I primarily work in the tech sector, there’s no universal brand voice that reverberates across all industry players. I also occasionally take projects from organizations in other sectors, whose tone and style can fluctuate drastically. Some are more casual in their approach while others are more formal. Some want Silicon Valley swagger, others demand corporate slickness. Company A may want punchy case studies, while Company B wants the epic saga of white papers. I can’t write the same way for a rural insurance company in the UK as I do for a Californian startup. Over the years, I taught myself to be a chameleon and slip into the skin of any brand. But an AI script writer has been helpful: If I sound too stiff, I’ll run it by my free AI writing generator for a more casual tone. If I’m veering too avant-garde, I’ll ask AI to add a more formality. This helps me hit just the right nuance that my clients are seeking.
- Enhance storytelling. Readers rarely register transitions consciously, but they notice the gap if they aren’t there. The absence of transitions can disrupt the flow of the text, make it choppy in certain sections and disorienting for the readers. Transition is a subtle guide for readers – a hidden GPS that leads them through the story’s twists and turns. Not having them in place would be like missing a step on the stairs. Transitions act as invisible threads that stitch concepts together for a patchwork of ideas that we call narrative. Sometimes I’ll have an idea and want to bridge it to another idea but that connection will often need a bit more elegance – especially if the ideas are very different from one another. This happens because it’s easy to fall into the trap of rendering transitions as merely mechanical and I Never Include Purely Mechanical Sentences In My Writing. I always make sure that they also serve an aesthetic purpose, which is where good storytelling comes into play and where AI helps with. An AI script writer is also great for generating synonyms which reduce monotony in writing.
- Obtain technology explanations. This has been the biggest game changer for me. As a blog writer and copywriter who studied journalism and business, I lack the expertise of a developer and must constantly learn about the technologies that I write about. Needless to say, some service offerings are very complex. Sometimes, the subject matter experts are busy and I must gain the contextual understanding of the products that my clients sell on my own. This includes all the ways that specific solutions function in real-world scenarios, while interacting with various systems and other technologies. Using an AI script writer is a bit like having a developer buddy who’s always got my back.
- Edit! Edit! Edit! And edit some more. Who hasn’t questioned the quality of their writing? A professional blog writer is even more inclined to doubt the quality of their prose because they’re pressured to make every sentence stand out. As for my own style, I tend to favor slightly longer sentences (a crime I know!) because I think fast and cram too many ideas under one clause or phrase. With an AI content writer, I can declutter the chaos and untangle my busy thoughts for better clarity. I also turn to AI if I need to condense sections of my writing, either for the concluding paragraph or introduction. The generated text is always based on my own words to begin with but I tweak it for originality even further. And of course, there are the headlines. An AI script writer chips in with generating headline ideas although I prefer to use its suggestions for headline structure rather than original content.
AI content generator: Always a bridesmaid, never a bride
AI has undoubtedly shaken up the game of writing and content organization yet we must never lose sight of its role as a tool rather than substitute for human creativity and authenticity. My experience with a free AI writing generator has been nothing short of transformative. But I’d be out of work if I used it to outsource my creativity. Left to its own devices, an AI content writer generates sentences that sounds like a bad plagiarism attempt.
If I weren’t a blog writer, I might succumb to the AI script writer’s penchant for loading paragraphs with dead language and clichés. Seeing that I am a blog writer there’s no way I’m letting an AI script writer leave a generic imprint on my style. As long as I make my living by putting one word in front of another platitudes and mechanical prose will have no place in my narrative. So, an AI content writer is welcome to continue doing its thing with algorithms and whatnot. In the meantime, I’ll remain on my laptop, spilling my guts and serving up original content that makes people tick.
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